Why do most representatives find themselves with more cancellations
instead of more profits in December?

Why do consultants start their New Year with very few parties
instead of a calendar full of excited hostesses?

Why do leader’s group commissions suffer in
December and early January?

Quick Tips for Hot Holiday Profits

The “drop out” syndrome happens as we transition from one year to the next.   Statistics prove that more consultants leave their direct sales company or become inactive from mid-December to January.

WHY? I’ll tell you why in just a moment, but just in case you’re in a hurry and you want to be one of the first 2,000 to join me for my complimentary tele-seminar “$5,000 in 15 Days: Hot Holiday Sales,”  It’s going to fill up quick… click here.

Many representatives notice hostesses rescheduling or canceling their parties immediately following Thanksgiving.  So what happens when a December hostess reschedules her party for the end of January? You got it … they end up canceling because of lack of interest!  A lot can happen in six weeks.  Let’s face it, the most successful parties are hostesses that book from our present parties within 3 to 4 weeks. If we lack parties in December, we lose serious momentum for the New Year!

WHAT’S THE ANSWER?  We must learn how to keep the momentum going by giving your hostesses and guests an experience that leaves them saving, “WOW! I didn’t expect to experience this. This is the best party I’ve ever been to.” The big question is “HOW?”

What does this mean to you? “The value we offer is always determined by the other… no exceptions!” Think about that statement for a moment. What does it mean to you? Your hostesses determine whether or not they’re going to hold their party with you and if you’re a leader, your consultants determine the value you offer them.

What I love about this principle is that it actually gives you an opportunity to think about what you offer, whether you’re serving guests at a party, your organization or your spouse.  Isn’t that really what intuition is all about? A kind of internal listening if you will. “What do they want? What’s important to them? What would wow her? What would have these consultants follow me? What would have them be more curious about my business?” When we take the time to look at life or a situation through the lens of others, the answers actually appear as if by magic!

What does this have to do with generating mega holiday profits? Times have changed, the fact is,  you have a lot of competition with  holiday parties, holiday shopping, holiday school events, decorating, etc.  Average just isn’t cutting it anymore! When you put out average, average circulates back to you and in this case,  it circulates back to you in the form of a call from your hostess saying,“I’m so sorry, everyone is too busy and I’m going to have to cancel my party for December.” The answer is to be extraordinary and give extraordinary!

Why don’t more direct sales professionals have great results in December? After all, it’s a great time of the year to connect with others and shop from our seat and not from our feet!

The problem is, most of us sign up for mediocrity and we’re so busy following social convention during the holidays that we let our businesses go; we find ourselves giving average when it comes to connecting with hostesses, creating extraordinary themes, mailing invitations that blow our guests away and putting on a stellar performance that leaves our guests saying, “This was by far the best party I’ve ever been to!”

Well, here are a few tips to consider when planning your “Mega Holiday Sales Plan” During my complimentary tele-seminar I’ll share much more with you! My gift to you!

• Plan holiday theme parties during the end of November and December and invite your hostesses to turn their party into a “Friends Night out Holiday Party.” Let them know that the focus is for them to create a holiday environment and gather their friends together for a very special occasion.
• Take a digital camera to all your parties, take pictures of your new hostesses and add the photo to the top of your holiday invitation.  Send your invitations out in red or green envelopes, add a splash of confetti, 3 on-time holiday drawing tickets, your company’s post card, and make sure your invitation is really fun and please, no ‘telemarketing!’  Don’t focus on specials and new items, etc.  Add a few fun stickers on the outside of the envelopes and be sure your hostess name and address is on the top left hand side of the envelope.  Ask your hostess to give you return stickers with her name and address.  If she has a checking account you can guarantee she received return stickers in her box of checks.  During the tele-seminar I’m hosting on “$5,000 in Sales in 15 Days: Hot Holiday Sales,” I’ll share my holiday success program that will set you up for great success!
• Take a picture of your family and make sure it’s a precious picture. Buy your holiday cards and starting with all hostesses booked after Thanksgiving, mail your upcoming hostess a holiday card, picture of your family and a heartfelt message letting her know how excited you are to meet  her friends; create a memorable experience as we bring in the Holidays….and please, no ‘telemarketing,’ your goal is connection, connection, and more connection!
• Create your top 100 list!  Who loves your product?  Who’s been a great hostess?  Who do you interact with on a regular basis that you’d love to connect with, share your product and invite to YOUR HOLIDAY CELEBRATIVE PARTY? If you want results, you must create a plan that engages others to purchase holiday gifts, host a holiday party or show your catalog to friends to earn free shopping. 

  I have so much to share with you!  These are just a few of the tips that I’m going to share during our “up close and personal” tele-seminar, “$5,000 in Sales in 15 Days: Hot Holiday Sales.” I’ve been teaching this program for several years and every year I’ve perfected it more because of all the brilliant clients I’ve had the opportunity to learn from.

  If you’re ready to step out of the box and learn a holiday program that produces huge results, allow me to partner with you in creating the greatest December EVER in your history as a direct sales professional.  On behalf of all the staff and coaches at Lifeline, we’re grateful to have the opportunity to serve you!

  Joy and Success,

  Steven Q. Wiltshire, CEO
  Lifeline Coaching & Education, Inc.

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  The content in this article is copyright Lifeline Coaching & Education, Inc. Do not republish without permission, but feel free to link to this article. For permission to reprint, contact amy@lifelinecoaches.com.

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